University of Economics Ho Chi Minh City

2nd and 3th Floor, Building B1, Campus B, 279 Nguyen Tri Phuong Street, Ward 5, District 10, Ho Chi Minh City



Friday, 4th November, 2022

08:30 - 09:15: Registration (B1-302 Conference Room, UEH-COB)

09:15 – 09:40: Conference Opening

Prof. Dr. Su Dinh Thanh: President - University of Economics Ho Chi Minh City, Vietnam

Assoc. Prof. Dr. Dao Ngoc Tien:  Vice Rector - Foreign Trade University (FTU), Vietnam

Prof. Dr. Tran Thi Van Hoa: Vice President - National Economics University (NEU), Vietnam

Assoc. Prof. Dr. Nguyen Danh Nguyen: Dean - School of Economics and Management - Hanoi University of Science and Technology, Vietnam

Assoc. Prof. Dr. Nguyen Danh Nguyen: Dean - School of Economics and Management (SEM), Hanoi University of Science and Technology (HUST), Vietnam

Assoc. Prof. Dr. Dang Huu Man:  Head - Department of Research and International Cooperation, University of Economics, The University of Danang (DUE)

Dr. Eva Hotnaidah Saragih M.A.: Acting Vice Dean (online), Academic of PPM School of Management, Indonesia


Assoc. Prof. Dr. Nguyen Anh Thu: Vice Rector - University of Economics and Business, Vietnam National University, Vietnam

Assoc. Dr. Nguyen Van Dinh: Vice Rector - International school, Vietnam National University, Vietnam

Prof. Dr. Hong T. M. Bui: Professor in Business Education, Birmingham City Business School, UK

Assoc. Prof. Dr. Chirstopher Brown: Hertfordshire Business School, University of Hertfordshire, UK (online)

Ms. Le Bich Tran:    Senior Business Development Manager - The Institute of Chartered Accountants in England and Wales (ICAEW)

Mr. Pham Ngoc Hoang Thanh, MSc:  General Director of Smart Train - Head of External Relations of The Vietnam Association of Accountants and Auditors (VAA)

Ms. Pham Nguyen Thi Ngoc Chau:  Business Relations Manager, Education Relationship - The Association of Chartered Certified Accountants (ACCA)

09:50 – 10:00: Conference Photo and Thankful Session

10:00 – 10:45: Keynote Speaker 1

Prof. Andrew Crane, Professor of Business and Society - Director, Centre for Business, Organisations and Society, School of Management, University of Bath, UK.

Topic: “The Future of CSR Research & Practice after COVID-19

10:45 – 11:00: Tea Break

11:00 - 12:15: Panel A1, A2, A3, A4, A5, A6 

Conference Room: B1.302 – B1.203 – B1.204 – B1.205 - B1.308 – B1.309

12:15 – 13:30: Lunchtime

13:30 – 14:15: Keynote Speaker 2

Prof. Ian Phau, John Curtin Distinguished Professor - Position: Discipline Lead Marketing, Faculty of Business and Law, Curtin University, Australia

Topic: “The Metaverse Landscape for Luxury Brands

14:15 – 15:30: Panel B1, B2, B3, B4, B5, B6

Conference Room: B1.302 – B1.203 – B1.204 – B1.205 - B1.308 – B1.309

15:30 – 15:55: Tea Break

15:55 – 17:10: Panel C1, C2, C3, C4, C5, C6 

Conference Room: B1.302 – B1.203 – B1.204 – B1.205 - B1.308 – B1.309

Saturday, 5th November, 2022

08:30 – 09:15: Keynote Speaker 3

Prof. David Mitchell Reeb, Head of Department, Accounting, Professor of Accounting and Professor of Finance

Topic: “Research on the Demand for Accounting Expertise

09:15 – 10:15: Panel D1, D2 

Conference Room: B1.308 – B1.309

10:15 – 10:30: Tea Break

10:30 – 11:30: Roundtable Discussion (C2 Conference Room)

Topic: “Strategic Role of Digitalization in the Uncertain Globe


Mr. Thanh Tran (Raymond): Account Manager in BStar Solutions, a member of Sovico Group

Panellists included 4 experts in different aspects:

1. Professor Hong T. M. Bui: Business Education, Birmingham City Business School
2. Ms. Thanh Huynh: Business Development Manager, ICAEW
3. Mr. Alexander Wung, ACA: Assurance Director, PwC
4. Representative: Fintech Academy

11:30 – 12:00: 

Speech from Host - Announce Best Papers Awards

Transfer to Host University for ICECH 2023

12:00 – 14:00: Gala Lunch



Dr. Pham Tra Lam (+84 0979 366 809) is responsible for authors, papers, chairs, coordinators, and program

Dr. Luong Duc Thuan (+84 0908 083 639) is responsible for facilities, device, logistics, meal, and hotel

Dr. Le Viet (+84 0903 367979) is responsible for fee and finance

Ms. Hoang Anh Thu (+84 0938 556 576) is responsible for administration affairs (AA) and general

Assoc. Prof. Dr. Pham Quang Huy (+84 0908 231 260) is responsible general

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