In the context of global sustainable development, dual transformation combining digital transformation and green transition has become a strategic requirement for businesses. The study synthesizes documents, focuses on clarifying concepts related to dual transformation, including digital transformation and green transition, and analyzes the mutual relationship between digital transformation and green transition. The study emphasizes that […]

Research purpose: The main purpose of this research is to examine the behavioral and cognitive factors that determine the personal financial investment behavior of Vietnamese university students. Specifically, the study focuses on three important psychological factors: Fear of Missing Out (FOMO), Financial Knowledge, and Impulsivity. While FOMO is the fear of missing out on opportunities, […]

Research purpose: This study explores ISO 20022 adoption at BIDV, identifying key challenges and benefits, and proposes a strategic roadmap with practical guidelines to support other Vietnamese financial institutions in implementing similar modernization initiatives.   Research motivation: SWIFT’s global adoption of ISO 20022 requires financial institutions to adapt. In Vietnam, banks like BIDV face challenges, […]

Research purpose: This study aims to assess the current status of social housing development in Vietnam, identify the key factors limiting the effectiveness of social housing provision, and propose viable policy solutions to enhance housing accessibility for low-income populations. Research motivation: Rapid urbanization and rising income inequality in Vietnam have worsened the shortage of affordable […]

Research purpose: This study examines how innovation influences borrowing behavior among small and medium-sized enterprises (SMEs) in 19 Asian countries, focusing on discouraged borrowing – when firms avoid applying for credit due to fear of rejection. Research motivation: Discouraged borrowing is a hidden form of financial exclusion that constrains SME growth. While widely studied in […]

Research purpose: The purpose of this research is to explore the determinants of employee green behavior in the healthcare sector, with a focus on the roles of environmental knowledge (EK), environmental attitude (EA), and green human resource management (GHRM). Both in-role and extra-role green behaviors are analyzed to to gain a broad perspective on how […]

Abstract This study investigates how CEO characteristics influence firm performance in the context of Vietnam, an emerging market. The dataset comprises 30 publicly listed companies on the Ho Chi Minh City Stock Exchange (HOSE) over the period 2010–2023. The Ordinary Least Squares (OLS) and quantile regression methods are employed as the primary estimation technique. The […]

In Vietnam’s increasingly competitive higher education landscape, admissions communication is essential for institutional sustainability and growth. Yet, universities lack a systematic framework to evaluate its effectiveness. This study reviews existing literature and develops a comprehensive evaluation model tailored to the Vietnamese context. Research purpose: This study aims to propose and empirically validate a comprehensive model […]

Research purpose: This study proposes and validates a cross-level theoretical model, transposing the Technology-Organization-Environment (TOE) framework to explain the pathway from macro-level environmental pressures to the formation of micro-level managerial competencies required to lead digital transformation in Vietnam’s banking sector. Research motivation: While the Vietnamese banking sector faces an urgent mandate for digital transformation, failure […]

Research purpose: This paper systematically reviews the equity market timing hypothesis to evaluate its impact on capital structure and, more critically, on a firm’s long term financial resilience Research motivation: Capital structure remains one of the most contested questions in corporate finance. Traditional theories cannot fully explain why firms issue overvalued equity or repurchase undervalued […]